Just A Bit...
Below is a small sample of some of the work I have led over the years across each role. If you click on the link below, it will also take you to a Drive folder with a broader collection of examples and content from my work across various positions. This includes long-form writing, one-pagers, competitive research, GTM assets, and more.
Ibotta
Sr. Director of Product Marketing
Ibotta B2B leverages AI and rich consumer data to optimize cash-back promotions for brands, retailers, and publishers. Through the Ibotta Performance Network (IPN), businesses access real-time insights and closed-loop measurement, ensuring targeted, high-ROI campaigns. By harnessing AI-driven optimization, Ibotta helps partners efficiently reach and convert high-intent shoppers with measurable, performance-based incentives.
InvestNext
Sr. Director of Product Marketing
InvestNext simplifies real estate investing with AI-powered automation and real-time data insights. The platform streamlines fundraising, investor relations, and financial reporting, helping firms manage deals with greater efficiency and transparency. By automating workflows and providing a clear view of investment performance, InvestNext empowers investors to make smarter decisions and scale with confidence.
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BabyPage
Director of
Product Marketing
BabyPage was a digital platform that helped parents create personalized baby books and keepsakes. It allowed users to document milestones and memories with customizable templates, making it easy to preserve and share moments. The platform also offered the option to print physical copies, combining digital convenience with tangible keepsakes.
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Fairmarkit
Sr. Director of Product Marketing
Fairmarkit uses AI and data-driven automation to streamline procurement, helping enterprises optimize supplier selection and reduce costs. Its intelligent platform analyzes purchasing patterns, automates sourcing, and provides real-time insights to drive efficiency. By leveraging machine learning, Fairmarkit enables organizations to make smarter, faster, and more cost-effective procurement decisions.
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ScratchKitchen
Director of
Product Marketing
Scratch Kitchen was a technology-driven virtual restaurant that redefined food delivery with a digital-first approach. By leveraging data, automation, and a multi-brand kitchen model, it streamlined operations to offer fresh, customizable meals efficiently. Focused on convenience and quality, Scratch Kitchen provided a seamless ordering experience while optimizing efficiency and reducing overhead.
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Airfuel Aliance
Director of
Product Marketing
Airfule Alliance was a collaborative network that transformed the air travel industry through technology and partnerships. It brought together airlines and service providers to create innovative solutions, improving efficiency and enhancing the passenger experience with streamlined operations and personalized services.
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